North Beach Block Party

North Beach Block Party - June 20, 2019

Absecon Lighthouse, Hard Rock Hotel & Casino Atlantic City, MADE Atlantic City Chocolate Bar, Ocean Casino Resort, Resorts Casino & Hotel, Showboat Atlantic City, Steel Pier, Tennessee Avenue Beer Hall and The Iron Room united to spotlight their end of the iconic Atlantic City Boardwalk with the launch of North Beach featuring Music Row Mondays.

The effort kicked off with a community-oriented Block Party hosted outside of each venue on Thursday, June 20.

  • Steel Pier featured live music, discounted ride tickets, walking tacos, BBQ grill, happy hour ice cream, and margarita specials.
  • Hard Rock Hotel & Casino featured live entertainment plus summer concert ticket giveaways and a free Rock Band photo op.
  • Ocean Casino Resort featured live DJ, ticket giveaways, sidewalk sale, retail discounts and giveaways, plus photo ops and Top Golf events.
  • Resorts Casino Hotel featured live entertainment and a DJ, pretzel & cheese steaks, plus fun games like beer hoisting, corn hole and dice roll.


  • MADE Atlantic City Chocolate Bar featured bean-to-bar artisan chocolate samples
  • Tennessee Avenue Beer Hall featured Monopoly to win $1 Beer Cards & $10 Gift Cards. Plus, the Official North Beach Block Party After Party with Live Music
  • The Iron Room featured gourmet coffee samples.
  • Rhythm & Spirits featured delicious mocktail samples.
  • Showboat Atlantic City featured live DJ entertainment and food and drink specials.
  • Absecon Lighthouse – Block Party attendees received $1 OFF Admission to climb and were entered to win a Grand Prize Giveaway valued at $500.
  • Music Row Mondays featured entertainment and specials running from 4pm until 10pm every Monday at North Beach.